Creating Professional Estimates
Building winning estimates
At a Glance
- Create an estimate from the Estimates menu → New Estimate → fill in customer, line items, and terms → Save or Send
- Approved estimates can be converted to invoices with one click
- Configure defaults in Settings > Estimates to save time on every estimate
Creating Professional Estimates
Send winning estimates that help you close more jobs.
Creating a New Estimate
- Navigate to Estimates from the main menu
- Click New Estimate or the + button
- Select or create a customer
- Add your line items with descriptions and pricing
- Set deposit requirements and validity period
- Review and click Save as Draft or Send
Tip: Configure your default settings in Settings > Estimates (estimate prefix, validity period, deposit defaults, tax rate) before creating your first estimate.
Adding Line Items
Break down your pricing clearly:
| Field | Description | Example |
|---|---|---|
| Description | Work or materials | "Labor - Deck installation" |
| Quantity | Units or hours | 24 |
| Unit | Measurement type | Hours, Sq Ft, Each |
| Rate | Price per unit | $65.00 |
| Amount | Auto-calculated | $1,560.00 |
Best practices for line items:
- Group items by phase or category
- List materials separately from labor
- Mark optional items clearly
Setting Deposit Requirements
To require upfront payment:
- Open the estimate's deposit section
- Choose a deposit type:
- Percentage — e.g., 50% due upon acceptance
- Flat Amount — e.g., $500 deposit required
- None — no deposit required
- The deposit amount displays prominently on the estimate
Setting a Validity Period
Create urgency by setting an expiration:
- Choose Expiration Date for a specific date
- Or select Valid For and enter number of days (7, 14, 30)
- Avoid "No Expiration" — material costs and availability change over time
Adding Terms and Conditions
Include your standard terms:
- Payment terms
- Warranty information
- Scope limitations
- Change order policy
These appear at the bottom of the estimate document.
Selecting a Customer
Choose who receives the estimate:
- Existing Customer — Search and select from your database
- New Customer — Create a customer record during estimate creation
- Contact details auto-populate from the customer profile
Understanding Estimate Statuses
Track where each estimate stands:
| Status | What It Means |
|---|---|
| Draft | Saved but not sent — fully editable |
| Sent | Emailed to customer |
| Viewed | Customer opened the portal link |
| Approved | Customer signed and accepted |
| Declined | Customer rejected |
| Expired | Past the validity date |
Note: "Viewed" status tracks when customers open the portal link. Forwarded emails or privacy-enabled email clients may not trigger this status.
Converting an Approved Estimate to an Invoice
Once your customer approves:
- Open the approved estimate
- Click Convert to Invoice
- Review the invoice — line items, taxes, and terms carry over automatically
- Send the invoice to your customer
The invoice links back to the original estimate. If a deposit was paid, that amount is already reflected.
Duplicating an Existing Estimate
Save time on similar projects:
- Open an existing estimate
- Click Duplicate
- Update customer and project details
- Save and send
Best Practices
- Respond quickly — Send estimates within 24 hours
- Be detailed — Itemize clearly to build trust
- Follow up — Don't wait for customers to respond
- Set expirations — Create urgency to decide
- Include photos — Attach visual references for clarity
Previous: Recurring Invoices Next: Digital Signatures & Approvals
What Happens Next
- 1Customer receives an email with a link to view the estimate
- 2Status changes to 'Sent' in your dashboard
- 3Track engagement — status updates to 'Viewed' when they open it
- 4Customer can approve or decline directly from the portal
- 5You get notified when they take action — once approved, convert the estimate to an invoice with one click
Common Questions
- Can I edit a sent estimate?
- Sent estimates have limited editing to maintain records. If major changes are needed, duplicate the estimate and send a revised version.
- Customer says they didn't receive the estimate?
- Check the customer's email address for typos. Ask them to check spam/junk folders. You can resend from the estimate details page.
- How do I track if a customer viewed my estimate?
- Status changes to 'Viewed' when they open the portal link. Check the estimate's status in your dashboard.
- What happens to deposits when I convert to invoice?
- Deposits paid upon approval are automatically reflected on the invoice as a credit.
- Can I have multiple estimates for the same customer?
- Yes. Each estimate is independent. Use descriptive project names to keep them organized.
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